India marketplaces
Shopify & own-website profit calculator
For your own Shopify or D2C store: profit per order after payment gateway charges, shipping, COD handling, ads and returns.
How it is calculated
- Net sales = selling price ÷ (1 + GST rate). The GST collected belongs to the government, so it is excluded from profit.
- Marketplace fees = selling price × (commission + payment fee) + fixed, shipping and storage fees.
- GST on fees is counted as a cost only when you cannot claim it back as input credit.
- Returns cost = return rate × cost per return, spread across every unit sold.
- Profit = net sales − fees − product, freight, packaging, ad and return costs. Margin = profit ÷ net sales. ROI = profit ÷ product and freight cost.
- Break-even price is the selling price at which profit is exactly zero with the same fees and costs.
Before you use the numbers
Customer acquisition is usually the biggest cost on your own website. Use your blended cost per order. The values shown when the page opens are examples, not current marketplace rates. Results are estimates for planning and are not tax or accounting advice.
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What we check
- Listing titles, images and A+ / rich content
- Search visibility and advertising efficiency
- Pricing, fees and margin per SKU
- Account health, stock and returns